🎄 Don’t miss the enchantment of the South Pole Illuminated Festival before it ends on Dec. 29! ✨ Enjoy holiday movies at the FREE South Pole Theater and immerse yourself in the Christmas spirit with dazzling lights! 🍿 southpoleoftexas mcaconventions ENJOY 🎄 Tallest Digital Christmas Tree in America 🛍️Artisan Market 🍔 Food Vendors 💡 100 Illuminated Lanterns ☃️ Holiday Magic 🎸 Live Entertainment 🐾 Pet Friendly *NOT ALLOWED inside convention hall* 📍 McAllen Convention Center 🕠Sunday- Thursday 5:30-9:30PM 🕠Friday & Saturday 5:30-10:30PM Book your stay at one of our preferred hotels at visitmcallen.com ! Thank you to our amazing partners for making this possible including: H-E-B , Driscoll Children's Hospital, Driscoll Health Plan, Lone Star National Bank , Sames McAllen Lincoln, McAllen International Airport, Metro McAllen & Reliant. #SouthPoleIlluminatedFestival #SouthPoleofTexas #McAllen