Netflix is paying the NFL $150 million for two Christmas Day games in 2024.
This is a no-brainer for Netflix.
It will help the company reduce its industry-leading 2% churn rate while providing premium advertising inventory to support its new ad-supported offering.
But the real winner is the NFL.
The NFL recently signed a string of TV deals worth $110 billion over 11 years, but they can opt out of these deals after the 2029 season.
And by adding more premium inventory (think Christmas Day & Black Friday) combined with more bidders (Netflix, etc.) they could secure another $100 billion-plus payday.
Watch the full breakdown!
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