Just days after fires blazed Los Angeles, Shelli and #IrvingAzoff knew that the music industry needed a reprieve. Twelve days later, the Azoff family in collaboration with Live Nation and the LA Clippers assembled 27 artists, two venues and 25 streaming partners. The FireAid benefit concert has already raised $60 million before the livestream and digital fundraising efforts have even begun. Connie and Steve Balmer, owner of the LA Clippers and former Microsoft CEO, have also committed to match every donation made during the live broadcast. TheWrap spoke to legendary music manager and entrepreneur Azoff, who is spearheading the FireAid concert which will stream live on Thursday night from Los Angeles’ Intuit Dome CK and Kia Forum. 🔗 link in bio for more on this story.