Giving the stars of this year's #PuppyBowl a pregame “makeover” with our e.l.f. holy grails! Which pup is paw-sitively slaying their new look? 🤔 We're proud to announce that e.l.f. is partnering with @animalplanet for Puppy Bowl XXI. 🐾 Get ready for the cutest sporting event of the year! 😍 Catch our #eyeslipsfacefandom commercial in this year's #PuppyBowl. 👀 Tune in on Animal Planet TODAY at 2 PM ET | 11 AM PT. 👏