Genesis Bencivenga Sr., CEO and co-founder of Lorenzo’s Frozen Pudding, took her father's banana pudding recipe from the family kitchen into national stores. See how she overcame a couple setbacks with support from the Walgreens Top Shelf program (third time is the charm!), to leave a delicious legacy for future generations.
Lorenzo’s Frozen Pudding is the first ever southern style pudding on the market. This gourmet frozen dessert is available in 3 flavors including Original Southern-Style Banana Pudding, Hawaiian Pineapple Pudding and Schnooka’s Strawberry Pudding.
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0:00 | Meet Genesis & Lorenzo’s Frozen Pudding
1:20 | How it Started
2:50 | Top Shelf Experience
3:45 | The Future
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