A slam dunk that took marketing to new heights đźš—đź’Ą
Mac McClung didn’t just dunk over a car at the NBA All-Star contest—he soared over a Kia K5, executing a reverse jam that became the most-watched NBA video of the weekend (400M+ views).
What started as a bold pitch—so wild that Kia’s agency, 160over90, thought it was a scam—turned into a masterclass in marketing. For more info, click the link in the bio!
https://www.instagram.com/p/DGWFEwFSu1I
Posted on Instagram ·
 174
 2
 174
 2
Credits
Social Media Manager
Social Media Manager
Suggested Credits
Credits on Gondola describe each credited role and may be incomplete. A brand or featured person is not necessarily the creator.