@asu_alumni and
@asufidm faculty member Jennifer Boonlorn saw what was happening in Los Angeles during the wildfires and decided to do what she could to help.
When Boonlorn was a senior at
@wpcareyschool, she lost both her parents in a terrible car accident. This life-changing tragedy motivated her to pursue her passions and eventually became the inspiration for the name of her business: Soul Carrier.
After years working in New York, Boonlorn came back to Phoenix and started teaching ASU FIDM and W. P. Carey students about fashion and business merchandising.
Fast-forward to now, her most recent project, the Heart Home T-shirt series, features a custom design: a heart with the word "home" written beside it. All proceeds benefit people impacted by the LA wildfires.
While development of a line usually takes months, Boonlorn quickly found other Phoenicians looking to help and was able to create the shirts in a matter of weeks. She worked with Phoenix company X-Treme Apparel to help ...