Happy World Water Day from Cone Denim! As a global leader in denim authenticity and sustainable innovation, Cone Denim is committed to the responsible use of water in the manufacturing of our fabrics. We have surpassed our initial goal of a 25% reduction in water usage by 2025 and are now committed to reducing water usage by 40% by 2030. Our Zero Liquid Discharge wastewater treatment system located at our Parras, Mexico mill plays a key role in reducing our water footprint by saving up to 100 million gallons of water a year. ZLD is just one example of Cone Denim’s conservation efforts with participation in the UN Global Compact and CEO Water Mandate and our work to maintain a clear focus on SDG Goal #6 – Clean Water and Sanitation. Learn more about our Water Savings initiatives on our website! — #conedenim #madewithcone #worldwaterday #watersavings