Starting in July, the NCAA will let schools pay players up to $20.5M a year. Athletes are making their own money, and schools hate that—so how do they take back control? If they start cutting the checks, they control the rules. Just like the music industry did with artists. Are players actually winning? Or is this just the same power grab in a new form? Would you want your tuition money funding recruits? 👀🏈 #NCAA #NIL #coloradofootball #coachprime #sportsmoney