Alfa Romeo Aesthetics 👀
Pre-season filming days with F1 teams are always jam-packed with on track action. While we always love shooting trackside, our goal is to create quality evergreen content that clients can use for months down the line.
This shoot revealed a beautiful livery with the C42 car, but it also yielded heaps of assets that can be used across platforms for social media, e-commerce sales, and innovative partner deliverables.
Why launch just a car if you can help craft a cohesive campaign? Our job was made easier with the dynamic line-up of @valtteribottas and @zhouguanyu24 who were great to work with. We love creating a fun atmosphere for drivers on shoots - it allows you to truly see the characters of these two drivers…the experienced race-winning vet and the hungry rookie with something to prove.
📸: @antoinetruchet@the__finch#RaceService#2022Countdown#AlfaRomeo