America's younger workers don't want to be city slickers anymore. Instead, they're heading to rural areas.
Communities with under 250,000 residents have seen a growing influx of Gen Z and millennial movers. About 63% of counties classified as rural or in small metros had increases in this age demographic between 2020 and 2023 — compared to 27% between 2010 and 2013, based on an analysis by Hamilton Lombard, a demographer at the University of Virginia.
The map shows the percentage change in every US county for those aged 25 to 24 between 2020 and 2023. Many of the biggest gainers are rural and exurban areas in the South and Mountain West.
Head to the link in our bio to read more about the rural areas where young Americans are moving and why they're moving to these areas.
Story by Noah Sheidlower and Juliana Kaplan
(Credit: Noah Sheidlower/Business Insider)
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