Lisa Smith, Global Executive Creative Director of Jones Knowles Ritchie jkrglobal, took to the Rotonde stage at Cannes Lions 2024. As part of WARC’s Creative Impact series, she explained why communicating with stakeholders is key – and avoiding silos is a must. Catch up with all Festival talks on The Work, available with your delegate pass until 12 July. Link in bio. #CannesLions2024 makeitwarc