The numbers don’t lie: 255,000+ beauty pros from 150 countries. 3,128 companies. More than 10,000 brands. Cosmoprof Worldwide Bologna 2025 wasn’t just the biggest edition yet—it proved that pro hair is leading the global beauty boom From BTC Founder & CEO marybehindthechair's motivational session to onstage artistry by legends like seminaraangelo_hair_artist_ and mounir, this year’s show set a new standard for innovation, education + connection. Swipe through to see what made #BTCatCosmoprof the ultimate front-row seat to the future of our industry. #Cosmoprof2025 #btceditorial #Behindthechair #HairIndustry #HairEducation #HairTrends2025