Ever wondered how major brands like PrettyLittleThing successfully launch massive projects, from rebrands to market expansions? In this episode of The PMO Playbook, we’re diving into the Initiation Phase—breaking down how to set up projects for success using real-world insights from PLT’s latest transformation. 📌 What You’ll Learn: ✅ The key steps in the project Initiation Phase ✅ How PrettyLittleThing approached its rebrand ✅ Agile vs. traditional frameworks in project kickoff ✅ Common pitfalls to avoid in the early stages 🎧 Listen now on Spotify, Apple Podcasts, and YouTube! #PMOPlaybook #ProjectManagement #PrettyLittleThing #PMOTips #BusinessStrategy #Leadership #ProjectManager