“MobLand” started off strong at Paramount+. The crime drama secured 2.2 million global viewers on its premiere day, according to internal streaming data from Paramount+, setting a launch day record for the streamer.
It now joins “1923” and “Landman” as the three biggest launches in the history of Paramount+. Additionally, the series generated 9.7 million total impressions on social media. The series has also been well-received by critics, securing a Certified Fresh score of 78% on Rotten Tomatoes. The series premiered on Paramount+ in U.S., Canada, the U.K. and Australia on March 30. It is set to premiere in Italy, Germany, France, Latin America and Brazil on May 30.
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#MobLand’ is yet another proof point for the power of our differentiated model – fewer, bigger, breakthrough series that can cut through the clutter and also builds on our 2024 record success where we finished as the No. 2 SVOD for Original Series time spent viewing,”
#ChrisMcCarthy, Paramount co-CEO as well as preside...