Free Pancakes and be part of the Guinness World Records with IHOP! #IHOPpartner In honor of National Pancake Day, IHOP will attempt to break the Guinness World Record for the most pancakes served in eight hours! On Saturday, March 1 from 9 am to 5 pm, head on over to Santa Monica Pier to enjoy pancakes for FREE! There’s music, food and 2 surprise bombshells! What do you think?! Will you help IHOP win the record?