P&G partnered with the Brave Blue World Foundation on their documentary "Our Blue World – A Water Odyssey." During the production, the team visited Cincinnati to film Mike Furey’s family, a consumer who participated in our 50 Liter Home "Connected Homes" pilot program for a year. The Fureys, a family of seven, use Cascade, Dawn Powerwash, and Tide to simplify their busy lives, get better results, and save water, energy, and time at home. #TurnToCold