“When we’re outside and exercising, and when we’re with people we like, its this magic trifecta of all the things we care about… We know that this counteracts depression, can strengthen bonds.” - Florence Williams, author. This is My Ikon: My Joy. A story about the science of joy outdoors. Many have that gut feeling to get outside, but there is scientific proof that we become better versions of ourselves in the outdoors. Connecting to something beautifully bigger creates a sense of community, reduces stress, and infuses more joy into life. This year, find joy (more) in the mountains. Read the full story: bit.ly/myikonmyjoy Ikon Pass is thankful for the snow that brings us joy, the mountains that welcome us back, and the scientific proof that we should all spend more time outside. #IkonPass #MyIkonIs