How does a multi-billion dollar conglomerate like centralretail streamline its tech stack and optimise customer messaging across 7 business units in under 2 months? 🤔 Dive into the incredible journey of #CentralRetail as they partnered with #Braze to tackle a tight timeline and a complex migration. With a strategic phased rollout and a commitment to customer engagement, they sent 97.5 million messages in just the first two months! 📈💬 Find out how they: ‼️ Overcame the challenge of integrating 250 campaigns seamlessly ⛙ Created a unified cross-channel strategy for personalized customer experiences 🔭 Achieved a 360-degree view of customer journeys across platforms Discover the strategies that led to their success and how you can apply them to your own organisation! Visit our website for more information.