Heading to #POSSIBLE2025? Join Sparks’ Robin Lickliter and Align Technology’s Kamal Bhandal for a Masterclass exploring how the invisalign brand is strategically partnering with athletes—from Flau’jae Johnson and Diana Flores to Patrick Mahomes—to connect with fans on a deeper level. This session dives into how confidence, performance, and purpose come together to elevate brand impact both on and off the field. Wednesday, April 30 | 3:00–3:30 PM ET 4th Floor • Flicker 1-2 Don’t miss the chance to gain real-world strategies for building emotional connections and winning with your audience. #BrandMarketing #SportsMarketing #ExperientialMarketing #PoweredBySparks