“Inclusive Beauty Brand Pound Cake Wins Pharrell Williams’ $1 Million Black Ambition Grant”
2022 Black Ambition Grand Prize Winner, Pound Cake, was featured on WWD Magazine this past Friday. The article shines light on Pound Cake’s success since launching in 2021. We are so excited to see what’s to come for Pound Cake!
Founded by Camille Bell and Johnny Velasquez, Pound Cake is a Black and Latinx-owned cosmetics company revolutionizing the way color is made for darker skin. With their proprietary Tone Variant Technology™, they launched the first-ever line of red lipsticks for different lip tones and were awarded an Allure Best of Beauty Award, a Glamour Beauty Award, a special on Good Morning America, and recognition from Glossier and Cocokind.
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