facebook pixel
@huddycreative
Pet Sematary: "Under The Covers" Pulp Horror Book Covers — To promote the latest installment in the #PetSematary franchise, I designed a series of pulp horror #bookcovers inspired by the 1970s and 80s aesthetic of #StephenKing novels. Each cover teased a pivotal scene from the movie, featuring distressed textures, ominous taglines, and period-specific #typography. The challenge was capturing the essence of King’s iconic style without directly referencing him, as his name was not approved for use in the film or its marketing. A last-minute addition of fake book review pull-quotes from fictional Ludlow publications further enhanced the authenticity of the designs. To elevate the campaign, I animated the covers to open and reveal clips from the scenes depicted in the #artwork. Though these covers were never released due to the film’s underperformance, the project stands as a tribute to vintage #horror design and creative problem-solving. See more cool creations at: HuddyCreative.c...

 1

Credits
    Tags, Events, and Projects
    • theshining
    • petsematary
    • entertainmentmarketing
    • artwork
    • thestand
    • seniordesigner
    • huddycreative
    • artdirector
    • creativedirector
    • it
    • commercialart
    • horror
    • keyart
    • advertisingdesign
    • stephenking
    • misery
    • bookcovers
    • jayhuddy
    • typography
    • horrormovies