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What if your train ticket wasn’t just a ticket - but a daily shot at winning cash? The Mumbai Division of Indian Railways, with fcbgroupindia, has launched “Lucky Yatra”, a campaign that turns every valid ticket into an entry for a daily cash prize. By swapping fines for rewards, the campaign encourages better commuting habits, making travel feel a little more exciting and a lot more accountable. Take a closer look at the work via the link in our bio! #LuckyYatra #FCBIndia

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