While everyone was opening presents yesterday, the nba was silencing the haters with a huge Christmas Day viewership bump from last year 📈🎄 Viewership increased in all 5 games with the biggest jump during primetime as the Lakers and Warriors game came down to the wire. Averaged across all games, the league saw an 84% increase from 2023 Stay tuned this week for a breakdown on how these metrics are calculated… #nba #viewership #christmas #sportsball #datavisualization #datastorytelling