It’s official. 16th Street Mall is dropping the “Mall.” ⁠ ⁠ Denver officials and executives at the Downtown Denver Partnership argue that dropping “Mall” was long overdue. A major renovation, now in its fourth year, offered a good time to rebrand.⁠ ⁠ “... We dropped the ‘mall’ because it is so much more than just one retail location or one block. It is an entire mile of experience,” Denver Mayor Mike Johnston said Tuesday.⁠ ⁠ Read more at the link in our bio.⁠ ⁠ 📝: Aldo Svaldi, The Denver Post⁠ 📷: Helen H. Richardson, The Denver Post // helenhrichardson⁠ ⁠ #colorado #denver #16thstreet #visitDenver ⁠