Businesses on college campuses and universities across the country are feeling the pinch as enrollment shrinks and the cost of going to school increases for high school grads. Andrew Koricich, a professor at Appalachian State University, joined "NewsNation Live" to discuss the layers contributing most to the decline and what needs to change moving forward. #college #business #universities "NewsNation Now" is a no fluff, no filler newscast hosted by Nichole Berlie featuring up-to-the-minute news drawing from a network of journalists across the U.S. Weekdays starting at 12p/11C. NewsNation is your source for fact-based, unbiased news for all Americans. More from NewsNation: newsnationnow.com Get our app: trib.al/TBXgYpp Find us on cable: trib.al/YDOpGyG How to watch on TV or streaming: trib.al/Vu0Ikij