WATCH: CEO of Downsound Entertainment, organizers of Reggae Sumfest, officially launches Reggae Sumfest 2025. The festival scheduled for July 13-19, will see performances from some of Jamaica’s hottest stars as well as as a highly-anticipated set from international superstar, Toni Braxton. Swipe for more highlights. (📸: Aceion Cummings) #ReggaeSumfest2025 #ReggaeSumfest #Sumfest2025 #Jamaica #Reggae #JamaicaObserver