#SummerXMoody: This summer, utexascld student Valentina Avendaño is getting a global perspective on public relations in her hometown of Lima, Peru, where she’s interning at Pacífico Seguros, one of the country’s largest insurance companies. Valentina has jumped right into the fast-paced world of corporate PR—drafting press releases, collaborating on communication strategies and exploring how public image is shaped from within a major organization.
“My biggest takeaway has been the importance of being proactive. As an intern, you’re not the most senior person, which is why it’s crucial to show interest, a positive attitude, and a willingness to learn and collaborate.”
She credits her “Intro to Public Relations” class, taught by Dave Junker, with giving her the confidence to take on real-world writing assignments, and COM302E for teaching her how to navigate corporate spaces with professionalism. “My team trusts me in writing news releases for the company since I know how to write them...