ICYMI: FCB Global CEO Tyler Turnbull took to the stage at websummit Vancouver 2025 with Angus Reid, renowned Canadian entrepreneur, pollster, and sociologist, for an exclusive session where they unpacked the evolving realities of today’s business landscape. During their session, the duo presented The Citizen Consumer Project - a pioneering study examining how people navigate today’s world of disruption and what this means for brands. In a landscape of volatile markets and evolving cultural dynamics, brands must connect with people as both consumers and citizens to truly succeed. Tyler, Angus, and erin.gee (host of the Alt-Text podcast) explored how businesses can build trust and create meaningful impact in these uncertain times. Watch the full session via the link in our bio! #WebSummit2025  #TheCitizenConsumerProject #NeverFinished