We can all raise a glass to this kind of partnership! đđťâŁ
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The AUSL is leaving no stone unturned when it comes to tapping into every possible fan base. đâŁ
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The new pro softball league â which tees off tomorrow â exclusively told The GIST that itâs launching the AU Womenâs Sports Bar Alliance, the first formal partnership between a womenâs sports league and the burgeoning network of womenâs sports bars across the country. So far, sixteen bars are participating, including Portlandâs The Sports Bra and newcomers in Chicago and Omaha. đâŁ
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AUSL will host exclusive watch parties, offer patrons custom swag, and ensure AUSL games are broadcast in the bars all season long. đşâŁ
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âWeâre thrilled to be founding members of the AU Womenâs Sports Bar Alliance! Athletes Unlimited is investing in womenâs sports in a way that no other league is, and creating this Alliance highlights the value places like Rough & Tumble bring to the womenâs sports industry sector,â said Jen Barnes, CEO & Foun...