🏆 Grand Prix for FCB Chicago!
fcbchi has earned a Grand Prix at
#CannesLions2025 in Brand Experience & Activation for Caption with Intention, a groundbreaking, expressive captioning system created in collaboration with the Deaf and Hard of Hearing community, chicagohearingsociety (CHS), and toberakish.
This project sets a new bar for accessibility in the entertainment industry, transforming how captions are experienced and understood.
Huge congratulations to all the brilliant minds behind this powerful innovation.
#CannesLions2025 #FCBCannes #NeverFinished #Accessibility #InclusiveDesign