Last year, elfcosmetics launched a campaign with purpose-driven agency this.is.oberland titled "So Many Dicks," addressing the lack of diversity in corporate boardrooms. The ad calls out the number of men – 566 – named Richard, Rick, or Dick, listed on the New York Stock Exchange, in comparison to the dearth of women. At #FCMostInnovative Summit today, e.l.f's Chief Brand Officer Laurie Lam shared how she, along with the brand, are continuing the conversation today.