Two days ago, Kind Snacks unveiled a new logo. It wasn’t a massive overhaul, just a refined mark. They fixed many of the issues with the original mark. Better legibility and brighter colors. Unfortunately, they didn’t add any memorability or story. Also, there isn’t a stand alone brand mark. Many of you reached out to me asking me to take a stab at a new mark for them. Here’s what I came up with. What do you think? . For the record, I think the new mark they created is a definite improvement and it’s a wonderful step forward for them. This was just a fun exercise for me. . #logo #design #graphicdesign #branding #logodesigner #art #logodesigns #graphicdesigner #designer #logodesign #logos #brand #logotype #illustration #marketing #logomaker #illustrator #creative #graphic #photoshop #brandidentity #logoinspirations #logoinspiration #vector #graphics #typography #kindsnacks #kind