The Agora makes its money by selling subscriptions to “natural health” newsletters that are a vector for its wellness supplements business, as well as investment advice newsletters that can cost thousands of dollars a year. Across the internet, the company spends millions to place its outlandish claims in front of American social media users.
A current spate of ads insist that President
#Trump will soon “unleash” a $150 trillion “secret trust” that has been hidden from the American people, and you can get rich from trading on it, if you just subscribe. The Agora has spent at least $500,000 promoting the claim on
#Meta’s platforms alone, according to the Meta ad library.
#TheAgora’s business is huge. It says it is a “1.5bn+ company,” and its subsidiaries pour millions each month into advertising on Facebook and Instagram. Agora-related channels have more than 100 million views on YouTube, and the company’s top-performing newsletters boast millions of subscribers. The consumer protect...