Big 12 Coaches Back Collective Bargaining in College Sports 👀 Nearly every Big 12 coach is voicing support for employment rights and collective bargaining for college athletes. As the push for a college sports CBA gains momentum, even coaches are asking: “How do you make a half million dollars and aren’t an employee?” The landscape of college athletics is changing fast, will collective bargaining be the next big step? #CollegeSports #NIL #CollectiveBargaining #Big12