In partnership with long-standing technical sponsor @Kappa , @GenoaCfc has leaned into a powerful visual reinvention for their new home shirt for 25/26, introducing a design that strips things back to amplify identity and intent. At the centre of it all? The Grifone. No longer confined within the traditional crest, Genoa’s mythical griffin takes centre stage on the left chest — unchained and alone, but more evocative than ever. It's a move that speaks volumes; part homage, part rebellion, and wholly Genoa. The decision to deconstruct the club’s historic crest may ruffle feathers in the old guard, but this is a shirt born to resonate with those who bleed rossoblù. #genoa #kappa #home #footballkits #jersey #footballtiktok #heritage #crest #identity #design #tradition #griffin #homage #2025 #futebol #fyp