Actress Lindsay Lohan has been named the newest Brand Ambassador for schwarzkopfusa in a national campaign honoring the artistry of professional hair color and the powerful bond between client and colorist. At the heart of this collaboration is Lohan’s 20-year relationship with Schwarzkopf Professional U.S. Creative Director of Color and Technique traceycunningham1. Together, the duo debuted “Soft Gloss Blonde”—a luminous transformation powered by Schwarzkopf Professional’s IGORA VIBRANCE and BLONDME. “Tracey is more than my colorist—she’s a trusted creative partner,” says Lohan. “Now Schwarzkopf is the only brand I trust in the salon.” The campaign reinforces Schwarzkopf’s commitment to empowering stylists and encouraging transparency around the products professionals use behind the chair. Tap the link in bio to explore the full story behind the campaign and Lindsay’s latest transformation. #btceditorial #behindthechair #schwarzkopfprofessional #lindsaylohan #traceycunningham #ig...