Want to land a job in sport? Start here: sportsgrad.com.au Apply for the SportsGrad Accelerator: sportsgrad.com.au/accelerator Transitioning from a law and communications degree into a marketing role is a huge leap, however for Veronica Steer, she made it happen. In this episode taken from the recent SportsGrad Meetup in Sydney, AFL Marketing Manager Veronica Steer takes us through her career transition and what it truly takes to market Australian Football in growth markets like Sydney and Queensland. If you’re wanting to learn more about what it takes to work in sports marketing, this episode is for you. ABOUT THE GUEST: Meet Veronica Steer, Marketing Manager at the AFL’s Fan Hub whose job is all about helping more people fall in love with Australia’s game. Whether it’s planning campaigns, creating content, or diving into community engagement, her mission is clear: grow the game, especially in places and communities where footy isn’t front of mind. ## We cover: 00:23 -...