If you’ve been on social media recently (or around a Gen Zer), you have probably noticed a spike in interesting trends, from the commercialization of Dubai chocolate to a rising matcha frenzy. However, there’s one internet fad that is unlike any of the other current trends: Labubu dolls have the world in the palm of their tiny hands. Inspired by Nordic folklore and mythology as a child, creator Kasing Lung created Labubu in 2015 through a story series called The Monsters. Shortly after the series kicked off, Hong Kong-based figurine maker How2Work produced the figurines as the story unfolded. These eerie yet charismatic dolls have become a status symbol on platforms such as TikTok and Instagram. Middle-aged adults are having mental breakdowns at Pop Mart locations, and a 102-year-old Hungarian grandmother and viral star, Carole Roth, is fixating on the toy. Meanwhile, creators are also showing off their Lafufus (counterfeit Labubus), in an effort to rage bait fans and make it clear t...