This month, PayPal and Entrepreneur are spotlighting incredible businesses from our inspiring community. Meet IndependentReign, proof that following your creative instincts pays off.
It started when founder Janine wandered into a fabric store abroad, seeking a creative outlet. Zero experience, boundless determination. She bought fabric and crafted her first tote bag, then a zippered pouch. One stitch at a time. When she listed them online, sales felt like happy accidents—but orders kept coming.
Fifteen years later, that creative spark became a thriving business: "Small batch, quality products crafted with care. Natural fabrics, local vendors, very little waste, and my own two hands."
Janine's secret? Staying authentic. "Chasing trends never feels right—it rarely works long-term. My customers return because they know what to expect: thoughtful, consistent, well-made designs." Plus, she has a business partner, Buddy the Yorkie, who ensures proper break times. "Very important business ...
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