The Original Rapala®, Reborn: Introducing the Floater Elite®!   In 1936, Lauri Rapala ignited a legacy when he designed the Original Floating® lure in his Finnish garage. With spare cork, tinfoil from chocolate bars, and melted photographic negatives, Laurie fashioned a lure that could perfectly imitate a wounded minnow, and fish went after it like moths to a flame. Legend has it that Lauri sometimes caught 600 pounds of fish a day with this homemade lure.   Now, that legacy – scrappy, yet technically brilliant, and entirely inimitable – is paving the way for a new era of fishing with the new Floater Elite®.   The Floater Elite takes the proven profile and action of the Original Floating and cranks the details and durability to 11.   The Floater Elite is part of Rapala’s Elite Series, which reimagines Rapala’s most iconic lures with more durable construction and premium finishes.   The lure will be introduced in two models. FE85 has a running depth of 3-feet to 4-feet., a body length o...