When clients bring in inspo pics asking for “shiny brunette” or “dusty rose,” they’re not talking finishes, but you should be. Understanding the difference between glossy and matte hair color is key to translating their vision into a technical result. Glossy finishes reflect light, enhance dimension and radiate richness. Matte, on the other hand, absorbs light for a soft, velvety finish. The next time you’re behind the chair, consider not just the tone—but the finish—and ask: “Are you drawn to glowing color or a more powdered, lived-in feel?” You might be surprised how one question can redefine the entire service. To learn more read the full article at the link in bio. #btceditorial #behindthechair #haircolortrends #glossyhair #mattehair #hairconsultation