TUMI proudly introduces our newest Asia-Pacific Brand Ambassador,
#WeiDaxun
The acclaimed Chinese actor joins the TUMI family as the face of the final chapter of our 19 Degree Lite “Uncompromisingly Light” campaign — a celebration of motion, innovation, and the freedom to move with purpose.
The campaign follows Wei across cities with the ultra-light 19 Degree Lite and adaptable Alpha Bravo Navigation Backpack by his side.
“It’s an honor to join the TUMI family,” says Wei. “Their pieces move with me — wherever I go, whatever I do.”
#TUMI #TUMI19DLite