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The AUSL Talons won the league’s inaugural championship this past weekend, following up a successful summer debut. 🏆⁣ ⁣ The AUSL sold out 14 of its first 29 games and averaged 117K viewers on ESPN2, up 65% YoY compared to last year’s AU softball games on the channel. Plus, these numbers prompted the network to promote the final series from ESPN2 to ESPN. 😌⁣ ⁣ The Talons may be the league’s top team, but now it’s time to crown softball’s top player. Athletes Unlimited will return to its roots for the All-Star Cup, featuring 60 of pro softball’s best competing for individual points in a four-week tourney. 👀⁣ ⁣ Every week, the top four point-scorers will draft new rosters — and the first draft is tomorrow. Batter up. 🥎 #thegist ⁣ ⁣ #womenssport #softball #ausports #pro #ausl #sportsbiz
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