โฝ๏ธ๐ฐ๐ท As part of its โScary Goodโ campaign in Seoul, Nike destroyed a BMW E60 5 Series by staging a massive football crashing down on the car, crushing its roof and cracking the pavement around it.
The stunt was designed to symbolize the brandโs rejection of traditional luxury and embrace of gritty, street-level energy tied to its Toma Street Football Tournament.
The bold installation quickly went viral, sparking debate among car enthusiasts and reinforcing Nikeโs disruptive marketing approach.
What are your thoughts? ๐ค๐ญ
Featuring Media From Nike
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