If you’re on the #beach in Los Angeles this summer you may notice a scene that looks like something out of a romance novel — or maybe an episode of The Bachelor—right there on the sand. Tucked away from the Coppertone crowds, elegant low-slung tables sit atop patterned rugs, surrounded by plush pillows under chic, fringed parasols. At these #beachpicnics, everyone looks sexier than you. The sun somehow feels more golden. The charcuterie plates are more epic. Welcome to peak beach blanket culture, #LA-style. At the link in our bio, Santa Monica Picnic cofounder Samuel Ancona shares how the company pulls off picture-perfect #picnics and competes with other event services. (Photo: Santa Monica Picnic Co.)