Baja Beach Fest has become a cultural phenomenon that celebrates Latin music, vibrant beach life, and cross-border connection, transforming from a humble passion project into one of the world’s premier Latin music festivals. Founded by friends Chris and Aaron, the festival was born out of a desire to fill a void and honor the energy and spirit of Latin culture at Rosarito’s beautiful shores. Over the years, bajabeachfest has grown exponentially, hosting global superstars like Bad Bunny, J Balvin, and Karol G, while cultivating a community that extends beyond music into local youth initiatives and environmental efforts. In this exclusive interview with Chris, one of the festival’s founders, he shares insights into the festival’s origins, evolution, and future plans, revealing how Baja Beach Fest continues to elevate Latin music, celebrate authentic culture, and create unforgettable moments for fans and artists alike. Editor-in-Chief: Prince Chenoa Photos Courtesy of bajabeachfest #ba...