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Chappell Roan’s latest single ‘The Subway’ is giving Saskatchewan in Canada a tourism boost. The singer’s heartbreak anthem contains the lines: “I made a promise, if in four months this feeling ain't gone / Well, f**k this city, I'm movin' to Saskatchewan”. Since the singer’s song and music video dropped on 31 July, the Canadian province has seen its first U.S. Google Trends spike in two years. Tourism Saskatchewan’s social media and website have also had around 50,000 interactions. “We don't normally get this kind of publicity from an artist that's at the peak of their popularity. This is like a gift from heaven,” Tourism Saskatchewan CEO Jonathan Potts told Business Insider. Are you inspired to make a heartbreak pilgrimage following the song’s release? #Canada #tourism #music #ChappellRoan #TheSubway #Saskatchewan

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    • saskatchewan
    • thesubway
    • music
    • chappellroan
    • tourism
    • canada