LEE JONG SUK BRINGS QUIET ELEGANCE TO FERRAGAMO’S SEOUL FLAGSHIP REOPENING When Ferragamo reopened its newly redesigned flagship store in Seoul, all eyes turned to actor Lee Jong Suk. Known for his understated charm and sharp sartorial choices, the beloved star arrived in head-to-toe Ferragamo, embodying the house’s vision of modern refinement. The event marked more than a boutique relaunch; it was a celebration of Ferragamo’s evolving identity. With clean architecture, curated tones and a private suite accented in the brand’s signature red and green, the space offers a heightened experience for luxury clientele. Lee’s appearance added a cinematic depth to the evening. Against the backdrop of soft lighting and polished interiors, his presence reflected Ferragamo’s core codes — confident, considered and contemporary. In Seoul’s fast-paced fashion landscape, this moment felt quietly monumental. Ferragamo didn’t just unveil a space — it delivered a statement, with Lee Jong Suk as its ...