HOYEON x VERISH BREAK FREE. In a fashion landscape often dominated by fleeting trends and rigid standards, the collaboration between Hoyeon and Verish stands as a testament to authenticity and self-expression. The “Break Free” collection is not merely a series of garments; it’s a narrative woven from threads of individuality and empowerment. Hoyeon, renowned for her transformative role in “Squid Game,” brings a unique blend of strength and vulnerability to this partnership. Her journey from Seoul’s bustling streets to international acclaim mirrors the ethos of Verish — a brand committed to redefining comfort and style for the modern individual. Verish, established in 2021, has rapidly gained recognition for its commitment to comfortwear that doesn’t compromise on style. With over 3.7 million units sold of their signature Cool Fit Bra, the brand emphasizes designs that cater to real bodies, prioritizing breathability and functionality. The “Break Free” collection encapsulates this ph...